Plan SaaS go-to-market with AWS
Now that you are ready to launch your SaaS offering you will need a well-defined go-to-market strategy. A SaaS go-to-market strategy should span the entire customer lifecycle, including stages of acquisition, retention, and growth.
Explore AWS resources that can help you develop a comprehensive plan for the launch of your SaaS application. Discover guidance to prepare your offering for launch, best practices for attracting and retaining customers, and learn how to integrate your offering on AWS Marketplace.
Fundamentals for launching SaaS
Core concepts and principles for launching SaaS successfully.
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Technical
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Business
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Technical
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Recommended fundamentals for product and technology teams.Assess and validate your SaaS architecture with the AWS Well-Architected Framework.Dive into the design principles and best practices of operational excellence for SaaS.Learn how to create and optimize your SaaS listing based on your preferred billing model.
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Business
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Recommended fundamentals for product and business teams.Discover how to build scale through go-to-market motions and strategic partnerships.Explore AWS Marketplace and other programs designed to help grow your SaaS business.Evaluate your organization’s approach to launching and operating SaaS.
AWS SaaS launch resources
Search our library to find best practices and solutions for launching SaaS on AWS.
Move faster with industry leading Partners
To help you accelerate the development and deployment of SaaS applications, AWS identifies leading AWS SaaS Competency Partners with targeted solutions and consultancy services.
Explore the SaaS Journey
Discover resources to accelerate any phase of your SaaS journey on AWS. Build today, innovate tomorrow.
Design
Plan a holistic business and technology strategy.
Build
Develop a minimum viable product (MVP), quickly.
Optimize
Improve your performance and results.
Migrate & Modernize
Develop next-generation SaaS.